The Great Smoky Mountain Jeep Invasion is the ultimate playground for Jeep enthusiasts. #TEAMDS18 couldn’t wait to get LOUD at Pigeon Forge, where thousands of Jeep lovers converge to show off their rigs, share stories, and explore the latest Jeep Audio from the experts! From lifted Jeep Wranglers to rugged Jeep Gladiators, the LeConte Center was packed with an impressive amount of DS18-filled vehicles that had our hearts racing with excitement.
As we stormed into the Smoky Mountains, our fleet of customized Jeeps—each armed with DS18’s unmatched sound systems—commanded attention. Our booth pulled in crowds of Jeep enthusiasts hungry to check out our cutting-edge Jeep accessories and components. From dawn to dusk, we connected with fellow Jeep owners, showcased our top-notch products, and even took part in some after-hours fun. Let’s recap our thrilling adventure at the Smoky Mountain Jeep Invasion, where the spirit of off-road exploration meets the power of premium audio.
The Scale of the Smoky Mountain Jeep Invasion
Held at the LeConte Center in Pigeon Forge, Tennessee, this annual gathering is a Jeep lover's paradise. The Great Smoky Mountain Jeep Invasion is colossal. In 2023, this event shattered all previous records, drawing in over 50,000 Jeep models over three action-packed days. I’m talking Jeeps as far as the eye can see, nearly 300 vendors packed into the event space, and cutting-edge Jeep parts and accessories, it was all here!
DS18's Jeep Audio Demo Vehicles
With power, precision, and performance: DS18 never holds back. At the Great Smoky Mountain Jeep Invasion, we rolled in with an unstoppable fleet of Jeep audio demo vehicles that turned heads and cranked up the volume. DS18’s demo vehicles were there to prove that when it comes to Jeep audio, we’re the best in the game.
- DS18’s Gladiator 6 x 6 - When you stepped into our demo area, the first thing that caught your eye was a beast—a TRUE Jeep Gladiator, and one of only twenty 6 x 6’s in existence! This monster didn’t just sit there; it flexed on everyone who came by. Our team at DS18 took this Gladiator to the next level, adding an extra axle for six-wheel drive, making it one of the toughest 6 x 6 warriors ever to hit the road.
- DS18’s Exotica – Mr. DS18’s Exotica rolled into the show on 30-inch Fittipaldis. Painted in custom green and pink, Exotica is known for getting LOUD—like, really LOUD! With four EXL-X12 Subwoofers and a stunt wall packed with powerful PRO-XLNEO12MB Mid-Bass Loudspeakers and screaming PRO-DRNCOAXs, this ride is an audio powerhouse. The custom stunt wall turns the back of the Gladiator into a booming sound machine, shaking the ground with deep bass and sharp, clear sound.
- DS18’s Minion Jeep - DS18's Minion Jeep, a 2024 JLU Jeep Wrangler Sahara, is hard to miss with its High Velocity Yellow paint job. This ride isn’t just about looks; it’s built for adventure and packed with serious audio power. With a 2.0L Turbo Engine and an 8-speed Automatic Transmission, it can handle any terrain. Inside, it’s loaded with gear like the ZXI.4XL and H-KO5 amplifiers, JSUB.2 subwoofer enclosure, and JMID LOADED COMBO midrange package. The Minion Jeep isn’t just capable—it’s comfortable and LOUD!
DS18's Star Products at the Event
At the Great Smoky Mountain Jeep Invasion, our SBARs stole the show. The NEW JL-SBAR.HT and JK-SBAR.HT soundbars were the centerpiece of every Jeep that rolled up. Integrated seamlessly into our 6x6 Gladiator and the Big Bad Wolf, these SBARs showcased what it means to bring crystal-clear, powerful audio to the trails.
These soundbars are designed to accommodate four 8" speakers and four 3.72" tweeters, making them a game-changer for Jeep audio enthusiasts. With the JL-SBARHARNESS and JK-SBARHARNESS included, the installation is a breeze, allowing attendees to see firsthand how effortlessly they could elevate their Jeep’s sound system. The build quality, UV protection, and RGB LED logos set the stage for an immersive audio experience in any environment.
But what truly brought these SBARs to life were the speakers we paired with them. Leading the charge was the NXL-8/BK 8” Marine Speakers. Known for their resilience, these speakers are IP65 Marine Grade compliant, ready to withstand anything the elements throw their way. With 100W RMS power, they deliver stunning sound quality that’s both powerful and precise. And thanks to the integrated RGB LED lighting, they don’t just sound amazing—they look the part, too.
The PRO-TW4L Super Bullet Tweeters are already a favorite among audio enthusiasts, and it’s easy to see why. With 560W MAX power handling and a sensitivity rating of 108dB, the PRO-TW4L tweeters deliver piercing highs that make every detail of your music come alive. Paired with the SBARs, they created an audio experience that attendees won’t soon forget.
If you missed the event or want to experience the power of these products for yourself, don’t wait. Check out our SBARs and the ideal speaker and tweeter pairings to bring your Jeep’s audio to life with the LOUDEST in audio!
Owning the After Party
Even when the sun went down, we didn’t stop. The Smoky Mountain Jeep Invasion was our playground, and we kept the energy at full throttle all night long. The 2024 Great Smoky Mountain Jeep Invasion After Party was HUGE, with over 100 Jeeps packed into the lot at Dave & Buster’s. DS18 was right in the middle of it, turning up the sound and bringing the party to life. Our high-quality audio components, installed in the coolest Jeep setups, had the energy at a 10 all night. Our team, easily spotted in our "We Like It LOUD" shirts, guided Jeep enthusiasts through an immersive audio experience that lasted well into the night. We transformed our 20-foot trailer into a mobile showroom, offering exclusive demos and selling our latest merchandise. The night air was filled with the sound of DS18-equipped Jeeps getting LOUD around the parking lot, creating picture-perfect moments that captured the true spirit of the invasion.
Missed out? Don’t worry—the next show is just around the corner. Hit play on the video to see why DS18 is the talk of the town, and make sure you’re there when we get LOUD again!
DS18 Dominates the Smokies
As we wrap up another epic invasion, we’re already preparing for our next big adventure. The thrills, the camaraderie, and the LOUD sound systems are etched into the memories of every attendee. Your Jeep deserves more than just standard sound—it demands the edge that only DS18 can provide.
Dive into our Jeep audio products and elevate your ride to legendary status. And don’t miss out on the next event — follow us on Instagram, TikTok, and Facebook to stay updated on where #TEAMDS18 is going. Let’s keep pushing the limits of Jeep audio together!